Blog

Notes on software, automation and applied AI.

What we learn on every project, without the hype: real problems, decisions and method.

2 Nov 2026

Custom software vs. off-the-shelf apps: how to decide

Custom software or an off-the-shelf tool? Practical criteria to decide, a cost comparison and the third option almost nobody considers. 28 Oct 2026

Problem first. Technology second.

Why we never start a software or AI project by talking about technology, and the questions we ask to find the real business problem. 14 Oct 2026

Automating a shared inbox: where to start

When several people check the same inbox, the problem isn't the volume. It's that nobody knows who is handling each matter. 30 Sept 2026

You don't always need a new platform

Adapting and integrating what you already have can be faster, cheaper and far less disruptive than starting from scratch.